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Competitive Market Researcher

Project Based, Remote
Remote
Posted 6 months ago

Company Overview:


We are a leading marketing agency specializing in promoting plastic surgery clinics and dental service providers. Our dedicated team works closely with renowned surgeons, dental professionals, and stateoftheart facilities to enhance their online presence, drive patient acquisition, and achieve business growth. We are seeking a skilled Competitive Market Researcher for a projectbased opportunity to analyze and monitor other marketing agencies operating in the medical services space.


Project Overview:

As a Competitive Market Researcher, your role will be focused on conducting a comprehensive analysis of marketing agencies that cater to the plastic surgery and dental services market. This will be a onetime project aimed at evaluating competitor agencies, their pricing models, strategies, service offerings, and marketing campaigns. By closely monitoring and assessing the activities of these agencies, you will provide valuable insights and recommendations to optimize our own marketing efforts and stay ahead in this competitive landscape.


Responsibilities for our Competitive Market Researcher:


Gather and analyze data on competitor agencies’ pricing and packages to understand their pricing strategies and market positioning.
Research and analyze marketing agencies operating in the plastic surgery and dental market, evaluating their strategies, target audience, service offerings, pricing models, and marketing tactics.
Monitor competitor agencies’ online presence, website performance, social media engagement, content marketing strategies, and digital advertising campaigns.
Identify key trends, opportunities, and challenges in the marketing strategies of competitor agencies and present findings to internal teams.
Collect and analyze data on competitor agencies’ client portfolios, case studies, and success stories to understand their positioning and unique selling propositions.
Collaborate with our internal teams to identify areas for improvement and develop strategies that differentiate our services from competitors.
Provide a comprehensive report with insights, recommendations, and actionable strategies based on the analysis of competitor agencies.


Qualifications:


Bachelor’s degree in marketing, business administration, or a related field. A master’s degree is a plus.
Proven experience in competitive analysis, market research, or a related role within the marketing industry.
Solid understanding of marketing principles, digital marketing strategies, and advertising techniques.
Strong analytical skills with the ability to interpret complex data and draw actionable insights.
Proficiency in using market research tools, competitive intelligence platforms, and data visualization software.
Excellent written and verbal communication skills, with the ability to present findings and recommendations effectively.
Detailoriented and highly organized, with the ability to manage the project within the specified timeframe.
Selfmotivated and proactive, with a passion for staying updated on industry trends and best practices.

Join our team for this exciting projectbased opportunity and significantly impact our client’s
success in the competitive plastic surgery and dental market. Apply now and be a part of our
innovative and resultsdriven marketing agency
Additional Information
All your information will be kept confidential according to EEO guidelines.
Apply
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