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UI/UX Designer

Full Time
Egypt
Posted 7 months ago

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Our client BasmalaBeads is a leading high-end prayer bead brand, dedicated to providing exquisite and culturally significant prayer beads and accessories. BasmalaBeads is a fast-growing brand in the GCC and in niche markets across the West. They are committed to enhancing the spiritual experience of their customers through their unique and handcrafted products. they are seeking a highly experienced UI/UX Designer with a deep understanding of e-commerce and a proven track record of running successful campaigns across various platforms.

Job Description

We are seeking a highly creative and versatile UI/UX Designer and Marketer to join our client’s dynamic team at BasmalaBeads. In this multifaceted role, you will be instrumental in elevating our brand through your expertise in graphic design, videography, website optimization, and conversion-focused design principles.

Key Responsibilities:

  • Advertisement Creatives: Conceptualize, design, and produce compelling graphics, videos, and other creatives for digital marketing campaigns across various platforms (e.g., Facebook, TikTok, Snapchat).
  • Model Shoot Coordination: Plan and execute model photoshoots to create high-quality visual assets for our client’s brand.
  • Creative Asset Library: Build and maintain a comprehensive library of creative assets for marketing and branding purposes.
  • Website Optimization: Implement website optimizations using no-code design tools, focusing on improving user experience and conversion rates on their Shopify-based e-commerce platform.
  • Landing Page Creation: Design and create landing pages tailored for different sales and marketing campaigns, ensuring both aesthetics and usability are optimized.
  • Ad Copy Development: Utilize AI tools to craft persuasive ad copy that complements your creatives for maximum ad campaign effectiveness.
  • Collaboration: Work closely with the Media Buying team to create designs that enhance the customer journey and drive conversions.
  • Product and Packaging Design: Apply UI/UX principles to product and packaging design, ensuring a seamless and visually appealing customer experience at all touchpoints.

Qualifications

To excel in this role, you should possess the following qualifications:

  • Strong experience in graphics design and videography.
  • Proficiency in UI/UX principles with a focus on conversion rate optimization.
  • Website optimization skills using no-code design tools, particularly with Shopify.
  • Artistic sense and creativity are demonstrated through a portfolio of previous work.
  • Understanding of advertising fundamentals, with the ability to create ads that are not only aesthetically pleasing but also drive results.
  • Fluent in both English and Arabic.
  • Familiarity with the GCC market is a plus.

Additional Information

Please submit your resume and portfolio detailing your relevant experience and why you are the ideal candidate for this role.

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